QR Codes – Another strategy for print magazines to compete against Google.

Posted by Martin Seto on August 9, 2011 · 1 Comment 

QR codes (Quick Response) offers publishers another strategy to compete with Google and other online advertising vendors. With online advertising now ranked  as the second largest segment after television according the  latest IAB report, magazine publishers must  seize any opportunity to get the attention of advertisers. For the uninitiated a QR code is a 2D … Continue reading →

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